Lincoln is trying to facilitate more people getting a ride in the MKC, even if that means having a virtual test ride instead of a real one.
Lincoln Dream Ride
You get driven around by actor Sam Page on the streets of LA. Its a cool idea that gives you a nice look inside the MKC. Definitely worth the time especially if you don't really have a Lincoln dealer close by to set up a test drive with.“It’s designed to be a virtual test drive. The video demonstrates features like enhanced park assist (park out) and Lincoln Drive Control from a first person point of view,” explains Rachel Roe, Lincoln Communications. The virtual experience is personalized by gender and features the musical track “Vasoline” by the rock band Stone Temple Pilots. The user can experience the virtual test drive via a laptop, tablet, or mobile device.
Lincoln Dream Ride