What does the MKC mean?

humpty dumpty · Feb 19, 2014

Not what does MKC stand for, but what does MKC mean to Lincoln?

Well I think you can view it as analogous to the Cayenne for Porsche. Read me out before you bite my head off, thats all I ask. Consider that the Cayenne was launched as a bread and butter volume model with profits intended to be reinvested into the 911 franchise.

So where does Lincoln come into this? Consider the MKC is entering into the HOTTEST luxury segment, the compact SUV/crossover tranche. The future of Lincolns vehicles depends on the MKC setting fire to the entire segment. Its only with profits from a volume model that they can reinvest back into crafting a desirable flagship or a niche coupe...

Hunter090 · Feb 19, 2014

Isn't the MKZ already Lincoln's flagship? Lincoln is definitely concentrating on making big sellers at the moment, and isn't that the way it should be? It will still be a while before they come out with something to rival the top end models from the Germans.

I still want Lincoln to build this.

DeMarco · Feb 20, 2014

I think lincoln is more likely to build that if cadillac goes through with their idea on the Ciel.

golfball · Feb 20, 2014

I don't think it stands for anything

Does the MKZ stand for anything?

humpty dumpty · Feb 20, 2014

no MKZ is not the flagship, that would be MKS if anything, the large saloon. @golfball clearly you didnt hear me out, this was not about what does MKC mean, but what MKC stands for to Lincoln. They need that cash flow to come streaming in to finance future models. The only way Lincoln can become truely competitive again is if they begin funding their own operations.

Sharing costs with Ford i feel is actually detrimental. When the big company wants to cut costs they simply plug and play Ford characteristics into lincolns. Now thats not inherently a bad thing but it does take a certain luster away from Lincoln products..

DeMarco · Mar 7, 2014

golfball said:
I don't think it stands for anything

Does the MKZ stand for anything?

It must, most car makers get these names from a combination of things. just not sure how they came up with MKZ.

Hunter090 · Mar 7, 2014

I am pretty sure that the 'C' in MKC stands for crossover. Not sure what the first two letters stand for though. 'Z' might be for Zephyr since that is what the MKZ was before it became what it is now.

golfball · Mar 7, 2014

ahhh. its a cash cow is it not?

it should sell very well for them
this segment is booming

TxTom · Mar 8, 2014

Hunter090 said:
I am pretty sure that the 'C' in MKC stands for crossover. Not sure what the first two letters stand for though. 'Z' might be for Zephyr since that is what the MKZ was before it became what it is now.

Maybe "MK" stands for "Mark." I think there is some Lincoln history there with that.

DeMarco · Mar 10, 2014

So it could mean Mark C?

I guess that could work, it just doesn't sound right to me.

golfball · Mar 10, 2014

that would be like asking what the MKZ stands for

They just change the last letter for different models.

humpty dumpty · Mar 10, 2014

TxTom said:
Maybe "MK" stands for "Mark." I think there is some Lincoln history there with that.

yes i believe you're right about the MK meaning mark. X= crossover, Z= zephyr (maybe), S=Saloon (maybe), T=Truck/Transit (maybe?)

but theres no doubt the C in MKC should stand for CASH

DeMarco · Mar 11, 2014

hahaha good point, it is their first world wide vehicle, c = cash, makes perfect sense.

golfball · Mar 11, 2014

haha. cash cow! like i've said before.

humpty dumpty · Mar 11, 2014

golfball said:
haha. cash cow! like i've said before.

yes its true, I stole your thunder

nickp81300 · Apr 30, 2014

Answers!!

MK is Mark
Z = Zephyr
S = Sedan
T = Town Car (Replaced Town Car)
X = Crossover (Large)
C = Crossover (Compact)

Waiting for the Navigator to be called MKN.

humpty dumpty · Apr 30, 2014

nickp81300 said:
MK is Mark
Z = Zephyr
S = Sedan
T = Town Car (Replaced Town Car)
X = Crossover (Large)
C = Crossover (Compact)

Waiting for the Navigator to be called MKN.

never happening LOL, you know its going to be killed before that happens. ITs interesting though how ashamed Lincoln is of the Navigator and the MKT. They're hidden in all marketing materials and advertising...

AU MKC · May 1, 2014

Hate the alphabet names for the Lincolns. They should have personality not part numbers

humpty dumpty · May 1, 2014

AU MKC said:
Hate the alphabet names for the Lincolns. They should have personality not part numbers

Agreed, I'd love for the old nomenclature to come back.

golfball · May 1, 2014

nickp81300 said:
MK is Mark
Z = Zephyr
S = Sedan
T = Town Car (Replaced Town Car)
X = Crossover (Large)
C = Crossover (Compact)

Waiting for the Navigator to be called MKN.

wow never realized that one

thanks for the knowledge!

What does the MKC mean?

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